Communication, Mobility & Collaboration

Mobile Strategy for B2B - It's all about the quality of the Visit (Straight Talk)

Course Overview
Wireless communication has radically altered the way we interact and share information in both our professional and private lives. And, with users of cell phones and other mobile devices reaching the billions, advertisers and marketers are looking to tap this rich vein of prospective customers by expertly refining their mobile strategies. In this report, expert Ron Hubley, Solutions Director from Randstad Technologies, discusses the critical importance of implementing mobile sites for B2B enterprises. In addition, Hubley provides helpful guidance to assist organizations manage and maintain effective business to business mobile strategies.

Track: Straight Talk
Straightforward explanations of key technologies and their business value.

Learning Objectives:

Upon successful completion of this segment, you should be able to:

  • Understand why mobile is becoming a key component for capturing B2B buyers
  • Identify top challenges facing B2B marketers with mobile strategies
  • Discuss best practices for effective mobile marketing strategies
  • Discuss what the future may hold for mobile B2B

Content Partner:


Prerequisites/Advanced Preparation:


Speaker / Author:

Photo of Robert D. Hubley

Mr. Hubley is the Solutions Director for Randstad Technologies and is based in Wayne, Pennsylvania.

Software & Hardware Requirements:

  • 56k or Greater Internet Connection
  • Adobe Acrobat® Reader for the .pdf files
  • Adobe® Flash® Player 9 or higher
  • Modern DHTML Compatible Browser
  • Ram: 256 MB minimum
  • Sound card with speakers/headphones
  • Windows or Mac OS

Price (USD)

Standard Rate: $29.00
Subscribers: $29.00
Pillsbury U Online: $29.00
Metro State Univ: FREE


Course Code : WIT-1869

Course Level : N/A

Passing Grade : 70%
Format Type : eLearning

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