Internet & Social Software

The Digital Marketing Skills Gap: What You Need to Know

Course Overview:
Backed by a flourishing online economy, the digital marketing and sales industry is finding itself quite a bit short-handed on talent these days. HR departments have been scrambling to fill critical digital sales and marketing roles and are having a great deal of diffculty doing so. In this report, Nastja Starcic, Global Partner Account Director at the Digital Marketing Institute, brings viewers up to speed on this critical issue. In addition, Starcic, offers expert advice on what is being done to bridge the digital sales and marketing skills gap.

Track: Peak Performance
Methodologies and proven practices that advance the management skills of IT professionals.

Learning Objectives:

After watching this program, you should be able to:

• Discuss the current digital marketing and sales skills gap
• Understand digital’s overall impact on the job market
• Identify digital marketing skills that are in the highest demand
• Understand what’s being done by industry and educators to help
   fill the digital skills gap

Speaker / Author:

Photo of Nastja Starcic

Nastja Starcic

As Global Partner, Account Director for Digital Marketing Institute, for the past three years, Nastja has worked with education partners to develop their education channels by leveraging Digital Marketing Institute's content development and certification. As a digital certification specialist, she helps to identify training challenges and provide solutions to assist partners in their business performance.


Price (USD)

Standard Rate: $29.00
Subscribers: $29.00
Pillsbury U Online: $29.00
Metro State Univ: $29.00


Course Code : WIT-1972

Release Date : 01/24/2018
Expire Date : 01/24/2020
Credits :
PMI PDU 0.25

Format Type : eLearning
Mobile Compatible

Returning Subscribers

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